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Design Research Methodology

22/04/25 - 22/07/25  (Week 1- Week 14) Katherine Alexandra Sutanto / 0373585 Advanced Typography / Creative Media / School of Design Final Compilation TABLE OF CONTENTS 1. Instructions 2. Task 3. Feedback 4. Reflection INSTRUCTIONS TASK Fig 2.1 Research Document (PDF) Fig 2.2 Presentation   Slide (PDF) Fig 2.3 Video Presentation FEEDBACK REFLECTION Observation This project started because I realized how important a game's art style is to its overall look and feel, and how people recognize it. I noticed that visuals are often the first thing players see, shaping their initial thoughts and how much they get into the game. The main issue was clear: if a game's art style isn't done well or doesn't match the game itself, it can really hurt how players feel about it and even confuse them if the marketing looks different. This showed me that having a clear and consistent art style from the start is super important for any game. Findings My research clearly showed some key t...

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